Upcoming Events
The Emerald Coast Public Relations Organization (ECPRO) chapter would like to welcome you to our Lunch and Learn meetings, which are held on the second Tuesday of every month from 11:30 a.m. to 1:00 p.m. ECPRO members are employed in a wide variety of fields, including public relations, marketing, advertising, and the media. Anyone involved in the art of communication will benefit from the ECPRO experience and our accomplished line-up of guest speakers!
From Inbox to Lantern: A Case Study in Award-Winning Public Relations
Join ECPRO on Tuesday, Nov. 10, for "From Inbox to Lantern: A Case Study in Award-Winning Public Relations" with Christie Solomon, MBA, founder of Elevate Next. Learn how her newsletter earned a SPRF Lantern Award and gain insights into the RPIE framework, meaningful measurement, and tips for small teams to craft winning entries. Advance ticket purchase is required by Nov. 4 at 11:55 p.m.
Beyond the Ballot: How Strategic PR Builds an Informed Community
How do you engage an entire community on crucial issues? Join ECPRO on Tuesday, October 13, 2026, for a timely Lunch & Learn featuring Okaloosa County Supervisor of Elections Paul Lux and Communications Manager Shiana St. Romain at the Greater Fort Walton Beach Chamber of Commerce. Discover how his office leverages strategic PR, targeted outreach, and transparent communication to educate voters, build public trust, and drive civic actionβboth during election season and year-round. Gain actionable strategies for communicating complex ideas and connecting with diverse audiences. Advance tickets are available through October 7!
2026 Southern Public Relations Federation (SPRF) Conference: PR Roots
As an ECPRO member, youβre automatically part of the Southern Public Relations Federation (SPRF)! Join PR and communications professionals from across Florida, Alabama, Mississippi, and Louisiana in Tuscaloosa, AL, from September 20β22, 2026, for SPRFβs premier annual conference. Experience nationally acclaimed keynote speakers, actionable breakout sessions, and regional networking on the University of Alabama campus. Plus, celebrate regional PR excellence at the annual Lantern Awards. Early bird registration rates end August 15, 2026!
Trash Talk: Breaking Down Waste Managementβs Campaign to Increase Recycling in Okaloosa County
Ready to talk trash? Join ECPRO on September 8, 2026, for an exclusive Lunch & Learn featuring Doug Rainer, Senior Account Executive for the Public Sector at WM (Waste Management). Discover the strategy, messaging, and community impact behind WM's latest campaign to drive recycling across Okaloosa County. Whether you're in PR, marketing, communications, or looking to sharpen your professional skills, come gain actionable insights and network with Emerald Coast pros. Advance tickets are available through September 2!
How to Use Strategic Storytelling to Elevate Your Organization
Every organization has a storyβbut is anyone listening? Join ECPRO on Tuesday, August 11, 2026, at 11:30 a.m. for a Lunch & Learn featuring award-winning strategist Bobby Parker. Discover how to leverage strategic storytelling, backed by neuroscience and real-world case studies, to build trust and inspire action. Whether you're in PR, marketing, or fundraising, you'll walk away with practical tools to elevate your brand. Register by August 5 to save your seat!
Getting Back to Basics: Marketing, Visibility, and Measuring Success
Join the Emerald Coast Public Relations Organization (ECPRO) on July 14, 2026, for an insightful Lunch and Learn featuring guest speaker Carmen Foster. As the publisher of Destin City Lifestyle and co-founder of Ladies Leadership Luncheon, Carmen brings extensive experience in building brand visibility and meaningful community connections. Her presentation, Getting Back to Basics: Marketing, Visibility, and Measuring Success, will provide practical strategies to strengthen your marketing efforts, increase visibility, and measure results that matter.
How to Communicate With Difficult People
Join ECPRO on Tuesday, June 9, 2026, from 11:30 a.m. to 1:00 p.m. at the Greater Fort Walton Beach Chamber of Commerce for a Lunch and Learn featuring Jen Higgins, CERP, Founder/CEO of Thrive People Services. Jen will present How to Communicate with Difficult People β sharing practical strategies for navigating tough conversations and communicating with confidence. With 25+ years in HR, leadership coaching, and organizational development, she brings real-world insight every communications professional can apply. Walk-ins welcome; payment collected at the door.
How PR Pros Can Leverage Influencer Relationships
Ready to turn "likes" into lasting impact? Join the Emerald Coast Public Relations Organization (ECPRO) for our May Lunch & Learn as we dive into the world of influencer marketing. Featuring industry experts Jae Baldizzi (Reli Marketing) and Justice Jones (850 Social Babes), this session provides a deep dive into "How PR Pros Can Leverage Influencer Relationships."
From identifying the perfect brand ambassadors to building authentic partnerships that drive measurable results, youβll gain the practical tools needed to expand your reach in a digital-first world.
Accreditation in Public Relations: Learn From Those Whoβve Earned It
Join ECPRO on April 14, 2026, from 11:30 a.m. to 1:00 p.m. at the Greater Fort Walton Beach Chamber of Commerce for a Lunch & Learn on the value of the APR credential. Susan Poole, APR, of The Westervelt Company, will share her journey through the Accreditation process and how it strengthened her strategic communication skills and leadership in public relations.
Free SPRF Webinar: Remake Your Career This Year
Join us for the first quarterly professional development webinar of the year on March 18! Bill Moak, APR, Fellow PRSA, Chair and Associate Professor of Communication at Belhaven University, will present on practical ways PR pros can sharpen core skills, master AI and analytics, and intentionally elevate their influence and career in 2026.
Local News and Media Panel
Join ECPRO on March 10, 2026, from 11:30 a.m. to 1:00 p.m. at the Greater Fort Walton Beach Chamber of Commerce for a Lunch & Learn featuring a panel of local journalists and media leaders. Gain insider insights on pitching effectively, building media relationships, and securing coverage in todayβs digital and print landscape.
Integrated Influence: Aligning PR and Digital Marketing for Maximum Reach
Join Emerald Coast Public Relations Organization (ECPRO) for a Lunch & Learn on February 10, 2026, from 11:30 a.m. to 1:00 p.m. at the Greater Fort Walton Beach Chamber of Commerce. Featuring Destin-Fort Walton Beach Tourismβs Nogah Winfield and Stacey Young, this session explores how aligning PR and digital marketing can maximize reach, engagement, and impact.
A Case Study in Success: How to Turn Strategy into an Award-Winning PR Campaign
Join Emerald Coast Public Relations Organization (ECPRO) on January 13, 2026, for a dynamic Lunch & Learn featuring Melissa Watson, Executive Director of Marketing and Revenue Management for Sandestin Investments. Melissa will walk us through the award-winning 2025 PR campaignβfrom the early concept development to planning a high-impact familiarization event, gaining vendor buy-in, and executing a full-force PR strategy that ultimately earned a prestigious Visit Florida Flagler Award. This case study offers an inside look at how thoughtful planning, collaboration, and strategic storytelling can come full circle to deliver measurable, award-worthy results.
A Very Merry Quizmas
Ring in the holiday season with ECPRO on December 9 at 11:30 a.m. for A Very Merry Quizmas featuring guest host Johnny C. of Ace Media! Expect engaging conversation, yuletide delights, and spirited trivia that blends the best of PR, communications, and Christmas cheer.
Social Media, Free Speech, and the Workplace
Join the Emerald Coast Public Relations Organization for our November Lunch and Learn, βSocial Media, Free Speech, and the Workplace.β Can you be fired for talking politics at workβor for what you post on social media after hours? The answer isnβt as simple as you might think. Dr. Randy Bobbitt, retired communications professor and author of Free Speech in the American Workplace: From the Dawn of Workersβ Rights to the Age of Social Media, will explore the often-blurred line between free expression and employer rights, and what it means for todayβs communicators navigating an era of social media and charged political discourse. Donβt miss this timely discussion that blends law, ethics, and practical insight for PR professionals.
Working Smarter, Not Harder: AI for PR Pros
Join the Emerald Coast Public Relations Organization on Tuesday, October 14, at 11:30 a.m. for Working Smarter, Not Harder: AI for PR Pros at the Greater Ft. Walton Beach Chamber of Commerce. Discover how AI is reshaping PR with time-saving tools, creative content strategies, and practical tips to elevate your communications.
Pitch Perfect: Mastering Media Outreach for PR Success
Donβt miss ECPROβs monthly Lunch and Learn, Pitch Perfect: Mastering Media Outreach for PR Success, where youβll gain valuable insights into the art of pitching stories that get noticed. This session is perfect for public relations professionals looking to strengthen their relationships with journalists and increase their media coverage.
Lights, Camera, Action: Visual Storytelling for PR Pros
Join ECPRO for Lights, Camera, Action: Visual Storytelling for PR Pros for our August 12, 2025, Lunch and Learn meeting designed to sharpen your storytelling skills and elevate your communications strategy. In todayβs fast-paced media landscape, compelling visuals are key to capturing attention and making messages stick.
Press Pass to Public Information Officer
Join the Emerald Coast Public Relations Organization (ECPRO) for βPress Pass to Public Information Officer,β a compelling Lunch and Learn session that explores the evolving world of communication through the eyes of those who have lived it from both sides.
Our guest speakers, Nick Tomecek and Devon Ravine, both former NWF Daily News journalists turned Public Information Officers, will share insights from their journeys, covering breaking news in the newsroom to now crafting strategic messaging for local government.
Grow Your Brand with Instagram Reels
Instagram Reels allows businesses and organizations to reach a wider audience through engaging, short-form video content. Brands can use Reels to enhance visibility, increase follower growth, and foster a stronger connection with their audience. Our guest speaker is Cali Hlavac, Digital Marketing Specialist and Entrepreneur, Sassy Tangerine Creative and To Do in Destin.
Intentional Communication Across Generations
With younger professionals bringing fresh digital strategies and seasoned team members offering deep industry insights, a deliberate approach to communication ensures that knowledge flows seamlessly between them. Our guest speakers for this event are Shantelle Dedicke, President and Chief Creative Officer, and Jacie Chandler, Digital Coordinator, of Frances Roy Agency.
Local News in Okaloosa County
ECPRO Presents a Panel Discussion on βLocal News in Okaloosa Countyβ Featuring Local Reporters
Local news serves as the backbone of communities worldwide, providing essential information that impacts daily lives. The significance of local journalism cannot be overstated, as it fosters community engagement, holds local authorities accountable, and helps maintain an informed citizenry. Please join ECPRO for a Lunch and Learn on April 8, 2025, from 11:30 a.m. to 1:00 p.m., at the Greater Fort Walton Beach Chamber of Commerce.
Amplify Your Voice, Share Your Story
ECPRO Presents βAmplify Your Voice, Share Your Storyβ featuring Dr. Monica Sanford, DNP, host of The Monica Sanford Show on March 11, 2025.
SPRFβs Quarterly Professional Development Webinar
Her teamβs Every School Day Counts campaign was awarded Best of Show at the 2024 Lantern Awards. Now hear from Jean Cook, APR, from the Mississippi Department of Education on this award-winning campaign. Join us for the Q1 SPRF Professional Development Webinar on February 19 at 2:00 p.m. CST.
Turning Words into Action
ECPRO Presents "Turning Words Into Actionβ Featuring Samantha Sanabria, Conversion Copywriter and Owner of Period and Pen, February 11, 2025.
Annual Holiday Dinner Party
Join ECPRO members and guests for our annual holiday party at Longhorn Steakhouse in Fort Walton Beach on Tuesday, December 10, at 6:00 pm.
Handcrafting Your Book with Bill Matthews
Join ECPRO for "Handcrafting Your Book" by author and speaker, the legendary Bill Matthews, ο»Ώο»Ώon November 12 at 11:30 am at the Greater Fort Walton Beach Chamber of Commerce.
Diving Into Public Relations Annual SPRF Conference
Join public relations professionals from around the region in Biloxi, MS, Oct. 20-22, 2024 for the annual conference of the Southern Public Relations Federation (SPRF). Hear from nationally acclaimed speakers, learn tangible tools to get results and network with industry colleagues from around SPRFβs four-state region and beyond. Choose from a variety of sessions and celebrate with colleagues at our annual awards presentations.
Married to Media with Laura Hussey & Will Estell
Join ECPROβs Lunch & Learn featuring guest speakers, Laura Hussey and Will Estell, in βMarried to Mediaβ on October 8 from 11:30 a.m. to 1:00 p.m. at the Greater Ft. Walton Beach Chamber of Commerce!
Leadership Lab Q&A 3.0
Register for our third Leadership Lab Q&A panel on Tuesday, September 10 from 11:30 a.m. to 1:00 p.m. at the Greater Fort Walton Beach Chamber of Commerce. Our panel participants, Faith Ellisor, Kelly Jasen, Neko Stubblefield, and Chanda Ryan, will provide professional insights and answer questions covering the areas of public relations, marketing, and business leadership.
Messages That Matter With Eddie Mansfield
Join ECPRO guests and members on Tuesday, August 13 from 11:30 am to 1:00 pm for Eddie Mansfieldβs presentation on βMessages that Matterβ at the Greater Ft. Walton Beach Chamber of Commerce.
Are you a PR pro interested in speaking at an upcoming event or becoming a member of ECPRO?